Where strategic marketing expertise meets deep F&B industry understanding. Our Singapore-based team combines decades of experience serving restaurants, cafés, and culinary brands across Southeast Asia.
Each member brings unique expertise in F&B marketing, from brand strategy and digital transformation to content creation and influencer partnerships.
Managing Director
With 15 years guiding restaurant groups and café chains across Singapore and Southeast Asia, Sarah leads brand transformations that balance strategic rigor with culinary authenticity. Former strategy lead at a global hospitality consultancy, she has shaped positioning for over 50 F&B brands from hawker heritage concepts to fine dining establishments.
Digital Strategy Director
Marcus brings a decade of digital marketing expertise specifically honed for the F&B sector. Having driven online growth for cloud kitchen startups and established restaurant chains alike, he architects data-driven strategies that translate into reservations, orders, and lasting customer relationships.
Creative Director
Aisha's lens captures the soul of culinary craft. With a background in food photography and brand storytelling, she leads content production that makes F&B brands unforgettable. Her work has helped emerging café concepts become Instagram destinations and heritage restaurants tell stories that resonate with new generations.
KOL Marketing Lead
David bridges the gap between F&B brands and the voices that matter. His network spans food bloggers, micro-influencers, and culinary personalities across Singapore, Malaysia, and Indonesia. He crafts authentic partnerships that drive discovery and build communities around culinary experiences.
Client Success Director
Jennifer ensures every client partnership delivers measurable results. With operational experience running front-of-house for award-winning restaurants, she brings rare insight into the day-to-day realities F&B operators face. She translates marketing strategy into actionable plans that work within the constraints of real kitchen and service environments.
Whether you're seeking to elevate your F&B brand or looking to bring your marketing expertise to growing culinary businesses, we'd love to connect.